Turn engagement to an experience
ENGAGEMENT VIA CHALLENGES
Create an interactive supporter experience which drives loyalty and revenue
In today's digital landscape it's not enough to just have a passive audience - supporters want to be an active part of the experience. Using unique challenges and gamification, clubs and arenas can engage fans in a brand new way, both on game day and in between events.
WHY USE CHALLENGES?
It's about using game concepts - e.g. score, levels, challenges and rewards - to motivate supporters to participate, interact, and keep coming back.
CREATE CHALLENGES THAT MOTIVATE
With unique challenges the club can activate fans by letting them score points, unlock new levels and compete against each other. The more they engage, the more rewards or unique experiences they can receive:
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Game day challenges
fans earn points for checking in at the arena, cheering for their team, or participating in live polls -
Social media misisons
reward fans who share posts from the club, create their own content, or use certain hashtags -
Purchase and loyalty challenges
additional points awarded for purchasing tickets, merch, or food and beverages at the arena -
Recruit more fans
encourage supporters to invite their friends and earn rewards together -
Quizzes and trivia contests
let fans test their knowledge of your club to climb the leaderboards
Challenges can be customized by season or for specific game days or sponsor activations, making it a flexible tool for increasing engagement and creating new revenue streams.
CREATE VALUE FOR YOUR SPONSORS
Gamification isn't just a benefit for the club and its fans - it's also a unique opportunity for sponsors and partners to reach a dedicated demographic.
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Sponsored challenges
give partners visibility by associating challenges and rewards to their brands -
Activations in stores
fans can earn score by visiting or shopping from sponsors -
Exclusive rewards
collaborate with partners to offer VIP experiences and products
This enables the club to create measurable, engaging, and commercially attractive activations that give clear results.
BENEFITS FOR CLUBS AND ARENA OWNERS
Unique challenges and gamification creates an active and loyal supporter base while opening up for new revenue and commercial opportunities.
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More visits and increased attendance
Give supporters a reason to attend more frequently and become more engaged -
New revenue possibilities
With more and new sponsors and partners
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Increased loyalty and repeated engagement
Build long term relationships with your supporters -
Data-driven insights
Understand what motivates your fans and optimize future campaigns
WHY SPORT ZONE?
DRIVE REVENUE
Using sponsor campaigns, digital collectibles, in-app purchases and premium content, Sport Zone creates all new revenue streams. It's fair play - giving sports clubs the same opportunities as corporations to earn money digitally.
FUTURE PROOF
Sport Zone ensures your club is future proofed for new generations. A sustainable app solution using features such as AR, mini games and digital collectibles to stay on the cutting edge even in the future.
ATTRACT GEN Z
Sport Zone uses game mechanics, digital rewards, and exclusive content to make the experience more engaging and interactive.
The result? More young fans who stick around,
feeling a stronger connection to the club.
EASY TO USE
Launch your own tailor-made fan engagement app using Sport Zone, without having to build anything from scratch. It's easy to implement and can integrate ticket sales, e-commerce and sponsors.
ADDITIONAL FEATURES IN SPORT ZONE
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